English
English
简体中文
Contact Us
Register
Log In
Language
English
English
简体中文
Contact Us
Log In
Register
Go to main website
App Develop

App Development Platform

App development platform provides multiple development methods such as no-code or IoT App SDK development to maximize the monetization of IoT apps.
layoutIndex

User Label

Last Updated on : 2021-06-30 09:51:26download

The following table lists the categories, names, and descriptions of labels. You can get to know the meaning and usage of each label.

Label Category Label Name Description
Basis information Country/region (in Chinese) According to the home location, analyze and determine the country/region where the user is located. The name is displayed in Chinese.
City (in Chinese) According to the home location, analyze and determine the city where the user is located. The name is displayed in Chinese.
Country/region (in English) According to the home location, analyze and determine the country/region where the user is located. The name is displayed in English.
City (in English) According to the home location, analyze and determine the city where the user is located. The name is displayed in English.
User type Indicate whether the user is registered or not. The enumeration value includes tourists, registered users, and deleted users.
Platform The platform used by the user in the last 180 days. The value is Unknown for an inactive user and Others for other platforms.
App version The app version used by the user in the last 180 days. The value is NA for an inactive user and Others for other versions.
Phone model The mobile phone model used by the user in the last 180 days. The value is NA for an inactive user and Others for other phone models. The real model of a mobile phone is used, rather than the marketing name. For example, Huawei Mate 30 is a marketing name and its real model is TAS-AL00.
Have email Indicate whether the user has entered an email address.
Have phone number Indicate whether the user has entered a mobile phone number.
Registration time The time when the user was registered.
Registration method The method by which the user was registered.
Accept marketing Indicate whether the user has accepted marketing.
User behavior Active days in the last 30 days The number of active days in the last 30 days.
Last active time The last active time in the last 180 days.
Average daily voice control usages in the last 30 days The daily average number of usages of voice-enabled devices.
Average daily control panel taps in the last 30 days The daily average number of usages of the panel to operate the devices.
Have gateway Indicate whether a gateway exists in the level-2 category among the devices that are used by or shared with the user.
Have IP camera Indicate whether an IPC exists in the level-2 category among the devices that are used by or shared with the user.
Have smart lock Indicate whether a smart lock exists in the level-2 category among the devices that are used by or shared with the user.
Have smart speaker Indicate whether a smart speaker exists in the level-2 category among the devices that are used by or shared with the user.
Have control panel Indicate whether a control panel exists in the level-2 category among the devices that are used by or shared with the user.
Number of bound devices The number of devices that have been paired. Devices shared with the user are excluded.
Pairing success rate in the last 90 days The percentage of successful pairing operations in the total pairing operations in the last 90 days. The values include High, Medium, and Low. Not Paired indicates that the user did not pair a device in the last 90 days.
Subscribe to value-added services Indicate whether the user has subscribed to value-added services.
Total number of placed orders The total number of placed orders for all value-added services.
Total amount of placed orders The total amount of placed orders for all value-added services.
Total number of completed orders The total number of completed orders for all value-added services.
Total amount of completed orders The total amount of completed orders for all value-added services.
Purchase cloud storage for videos Indicate whether the user has purchased cloud storage for videos.
Expiration time of cloud storage Indicate the time when cloud storage expires.
Renew cloud storage Indicate whether the user has renewed the cloud storage.
Number of feedback records on issues The total number of feedback records on issues.
Percentage of positive reviews The percentage of positive reviews in the total reviews.
Percentage of resolved issues The percentage of resolved issues in the total issues.
Mall behavior Enter the delivery address Indicate whether the user has entered a delivery address in the in-app mall.
Time of the last visit to the mall The time of the last visit to the in-app mall in the last 180 days.
Activity of the in-app mall Count four behaviors in the in-app mall in the last 30 days, including browsing, taps on items, adding to favorites, and adding to cart, with the weight of each metric being 10%, 20%, 30%, and 40% respectively.
Number of visit-days in the last 30 days Count the number of days users have browsed items in the in-app mall in the last 30 days.
Receive a coupon in the last 180 days Indicate whether the user received a coupon in the last 180 days.
Receive a coupon Indicate whether the user has received a coupon up to now.
Number of unused coupons The number of unused coupons.
Number of items in the cart The number of items in the cart.
Have unpaid orders Indicate whether the user has unpaid orders.
Number of items ordered in the last 180 days Count the total number of items ordered by users in the last 180 days.
Amount of items ordered in the last 180 days Count the total transaction amount of items ordered by users in the last 180 days.
Number of items transacted in the last 180 days Count the total number of items paid by users in the last 180 days.
Amount of items transacted in the last 180 days Count the total transaction amount of items paid by users in the last 180 days.
User value Lifecycle According to the user's activity and bound devices, indicate which lifecycle the user is in. The enumeration values are the novice stage, the growth stage, the silence stage, and the churn stage (the same as the Easy Dashboard service).
User distribution According to the number of devices owned by the user, the enumeration values are elementary, intermediate, and advanced (the same as the Easy Dashboard service).