User Label

Last Updated on : 2023-07-20 02:44:37download

This topic lists the categories, names, and descriptions of labels. You can get to know the meaning and usage of each label.

Basic information

Label name	Label code	Description
Country/region (in Chinese)	country_cn	According to the home location, analyze and determine the country or region where a user is located. The name is displayed in Chinese.
Province (in Chinese)	province_cn	According to the home location, analyze and determine the province where a user is located. The name is displayed in Chinese.
City (in Chinese)	city_cn	According to the home location, analyze and determine the city where a user is located. The name is displayed in Chinese.
Continent (in Chinese)	continent_name_cn	According to the home location, analyze and determine the continent where a user is located. The name is displayed in Chinese.
Registration country/region (in Chinese)	country_cn_from_area_code	The country or region selected by a user during registration. The name is displayed in Chinese.
Country/region (in English)	country_en	According to the home location, analyze and determine the country or region where a user is located. The name is displayed in English.
Province (in English)	province_en	According to the home location, analyze and determine the province where a user is located. The name is displayed in English.
City (in English)	city_en	According to the home location, analyze and determine the city where a user is located. The name is displayed in English.
Continent (in English)	continent_name_en	According to the home location, analyze and determine the continent where a user is located. The name is displayed in English.
Registration country/region (in English)	country_en_from_area_code	The country or region selected by a user during registration. The name is displayed in English.
User type	user_type	Indicate whether the user is registered or not. The enumeration values include guests, registered users, and deleted users.
Platform	curr_os	The platform used by a user in the last 180 days. The value is Unknown for an inactive user and Others for other platforms.
App version	curr_app_ver	The app version used by a user in the last 180 days. The value is NA for an inactive user and Others for other versions.
Phone model	curr_mobile_model	The mobile phone model used by a user in the last 180 days. The value is NA for an inactive user and Others for other phone models. The real model of a mobile phone is used, rather than the marketing name. For example, Huawei Mate 30 is a marketing name and its real model is TAS-AL00.
Have email	is_has_email	Indicate whether a user has entered an email address.
Have phone number	is_has_mobile	Indicate whether a user has entered a mobile phone number.
Registration time	reg_date	The time when a user is registered.
Registration method	reg_from	The method by which a user is registered.
Accept marketing	is_allow_push_mkt_msg	Indicate whether a user has accepted marketing.
Language	lang	The operating system language of a user’s mobile phone.
Days after upgrade to the latest version	last_appver_update_2now_days	The number of days after a user upgraded the system to the latest version.

User behavior

Label name	Label code	Description
Active days in the last 30 days	live_d_cnt_last30d	The number of active days in the last 30 days.
Last active time	live_date_last	The last active time in the last 180 days.
Average daily voice control usage in the last 30 days	voice_use_avg_daily_cnt_last30d	The average daily number of times voice-enabled devices have been used in the last 30 days.
Average daily control panel taps in the last 30 days	panel_click_avg_daily_cnt_last30d	The average daily number of times the panel has been used to operate the devices in the last 30 days.
Have gateway	is_has_gateway	Indicate whether a gateway exists in the level-2 category among the devices that are used by or shared with the user.
Have IP camera	is_has_ipc	Indicate whether an IP camera exists in the level-2 category among the devices that are used by or shared with the user.
Have smart lock	is_has_ms	Indicate whether a smart lock exists in the level-2 category among the devices that are used by or shared with the user.
Have smart speaker	is_has_box	Indicate whether a smart speaker exists in the level-2 category among the devices that are used by or shared with the user.
Have control panel	is_has_wgzk	Indicate whether a control panel exists in the level-2 category among the devices that are used by or shared with a user.
Number of bound devices	bind_device_cnt	The number of devices that have been paired by a user. Devices shared with the user are excluded.
Pairing success rate in the last 30 days	cfgnet_succ_level_last30d	The percentage of successful pairing operations in the total pairing operations in the last 30 days. The values include high, medium, and low. If no pairing operations are performed in the last 30 days, a user is labeled as unpaired.
Subscribe to value-added services	is_paid	Indicate whether a user has subscribed to value-added services.
Total number of placed orders	order_cnt_total	The total number of orders placed for all value-added services.
Total amount of placed orders	amount_origin_cny_total	The total amount of orders placed for all value-added services.
Total number of completed orders	paid_order_cnt_total	The total number of completed orders for all value-added services.
Total amount of completed orders	amount_paid_cny_total	The total amount of completed orders for all value-added services.
Expiration time of cloud storage	ipc_service_end_date	Indicate the time when the cloud storage service expires.
Purchase cloud storage for videos	is_ipc_paid	Indicate whether a user has purchased cloud storage for videos.
Renew cloud storage	is_has_ipc_subscribe	Indicate whether a user has renewed the cloud storage service.
Linked voice skill	curr_bind_voice_skills	The list of voice skills linked with a user account.
Number of feedback records on issues	feeback_issue_cnt	The total number of feedback records on issues submitted by a user.
Percentage of positive reviews	feeback_good_rate	The percentage of positive reviews in the total reviews.
Percentage of resolved issues	feeback_solve_rate	The percentage of resolved issues in the total issues.
Issues today	feeback_issue_today	Indicate whether a user has submitted feedback records on issues on the current day.
Have ongoing issues	is_has_issue_no_solve	Indicate whether a user has feedback records to be processed.
Number of visits to the Energy Saving MiniApp in the last 30 days	energy_small_program_visit_cnt_lst30d	The number of times a user opens the Energy Saving MiniApp in the last 30 days.
Number of visit days to the Energy Saving MiniApp in the last 30 days	energy_small_program_visit_days_lst30d	The number of days the user opens the Energy Saving MiniApp in the last 30 days.
Average daily electricity consumption in the last 30 days (kW·h)	avg_daily_power_consumption_lst30d	The average daily electricity consumption of the devices in a user’s home in the last 30 days.
Average daily electricity consumption in the last 7 days (kW·h)	avg_daily_power_consumption_lst7d	The average daily electricity consumption of the devices in a user’s home in the last 7 days.
Enter electricity rates	electrovalence_type	Enumeration values: time-of-use rate, standard rate, and not filled.

Mall behavior

Label name	Label code	Description
Enter a delivery address	is_app_fill_address	Indicate whether a user has entered a delivery address in the in-app mall.
Time of the last visit to the mall	visit_mall_date_last	The time of the last visit to the in-app mall in the last 180 days.
Activity of the in-app mall	mall_liveness	Calculate four behaviors in the in-app mall in the last 30 days, including browsing, taps on items, adding to favorites, and adding to cart. The weight of each metric is 10%, 20%, 30%, and 40% respectively.
Number of visit days in the last 30 days	mall_visit_days_last30d	Count the number of days a user has visited items in the in-app mall in the last 30 days.
Receive a coupon in the last 180 days	is_get_coupon_last180d	Indicate whether a user has received a coupon in the last 180 days.
Receive a coupon	is_get_coupon	Indicate whether a user has received a coupon up to now.
Number of unused coupons	unused_coupon_cnt	The number of unused coupons.
Number of items in the cart	current_commodity_cnt	The number of items that are displayed in the cart.
Have unpaid orders	is_app_unpaid_order	Indicate whether a user has unpaid orders.
Number of items ordered in the last 180 days	app_created_quantity_cnt_last180d	Count the total number of items ordered by a user in the last 180 days.
Amount of items ordered in the last 180 days	app_created_amount_trade_cny_last180d	Count the total transaction amount of items ordered by a user in the last 180 days.
Number of items transacted in the last 180 days	app_complete_quantity_cnt_last180d	Count the total number of items paid by a user in the last 180 days.
Amount of items transacted in the last 180 days	app_complete_amount_paid_cny_last180d	Count the total transaction amount of items paid by a user in the last 180 days.
Completion time of the last order	last_order_finished_time	The time when the last order is completed. The value is NA if no order is completed.
Whether a user of the in-app mall	is_tuyamall_user	A user who has visited the in-app mall in the last 180 days is considered a user of the in-app mall.

User value

Label name	Label code	Description
Lifecycle	user_phase	Indicate which lifecycle a user is in based on the user’s activity and linked devices. The enumeration values include the novice stage, the growth stage, the silence stage, and the churn stage (the same as the Data Dashboard service).
User distribution	user_level	According to the number of devices owned by a user, the enumeration values include elementary, intermediate, and advanced (the same as the Data Dashboard service).
AI – churn risk score	churn_risk_score	A user’s churn risk extent calculated by the AI algorithm based on the user’s behaviors and attributes.
AI – churn risk level	churn_risk_grade	A user’s churn risk level calculated by the AI algorithm based on the user’s behaviors and attributes.
Number of owned IP cameras	own_ipc_dev_cnt	The number of IP cameras currently owned by a user (Except for devices that are shared and support the activation of video cloud storage ).
Number of IP cameras with subscribed services	purchase_cloud_storage_ipc_dev_cnt	The number of IP cameras currently owned by a user (Except for devices that are shared and support the activation of video cloud storage ) and for which the user has subscribed to cloud storage services (including trial editions).
Number of IP cameras with free trial services	free_cloud_storage_ipc_dev_cnt	The number of IP cameras currently owned by a user (Except for devices that are shared and support the activation of video cloud storage ) and for which the user has subscribed to the trial edition of cloud storage services.
Number of IP cameras without subscribed services	no_cloud_storage_ipc_dev_cnt	The number of IP cameras currently owned by a user (Except for devices that are shared and support the activation of video cloud storage ) and for which the user has not subscribed to the cloud storage services.
Currently valid cloud storage plan	curr_valid_cloud_storage_arr	The product name in a user’s cloud storage order that is still valid currently. If multiple valid orders exist, multiple label values are generated.
Number of active IP cameras in the last 30 days	live_ipc_dev_cnt_last30d	The number of IP cameras currently owned by a user (Except for devices that are shared and support the activation of video cloud storage ) that have reported logs in the last 30 days.
Last activation date of IP cameras	ipc_dev_last_active_date_new	The date when a user has last activated an IP camera.
Number of visits to control panels of IP cameras in the last 30 days	ipc_dev_panel_visit_cnt_last30d	The number of times a user tapped the device card on the homepage to open the IP camera control panel in the last 30 days.
Subscribe to paid energy-saving services	is_has_effective_pay_energy_save	Indicate whether a user currently has a valid energy-saving value-added service (excluding the trial edition).
Subscribe to trial energy-saving services	is_has_effective_free_energy_save	Indicate whether the user currently has a valid free trial edition of the energy-saving service.
Expiration time of the trial energy-saving service	free_energy_save_expire_date	Indicate the time when a user’s trial edition of the energy-saving service expires.
Expiration time of the paid energy-saving service	pay_energy_save_expire_date	Indicate the time when a user’s paid edition of the energy-saving service expires, excluding the trial edition.
Valid energy-saving service	effective_energy_save_service_arr	The product name of a user’s energy-saving service that is still valid currently. If multiple valid services exist, be multiple values are generated.
Expiration time of subscription to the cloud storage service	sub_ipc_service_end_date	Expiration time of subscription to the cloud storage service.
Time of the last cancellation of subscription to the cloud storage service	last_cancel_cloud_storge_sub_date	The last time when a user unsubscribed from the cloud storage service.
Number of IP cameras that have not used SD cards in the last 7 days	no_use_sd_ipc_dev_cnt_7d	The number of IP cameras that have not used SD cards in the last 7 days.
Cloud storage service subscription that is not canceled	is_has_no_cancel_cs_sub	Indicate whether a user has unsubscribed from the cloud storage service and has not renewed the subscription.
Average daily motion detections of IP cameras in the last 7 days	avg_report_touch_check_ipc_dev_cnt_7d	Count the average daily motion detections of IP cameras that is bound with a user account in the last 7 days.
Type of a cloud storage service plan	ipc_service_package_type	The type of a cloud storage service plan that a user has subscribed to.

Have products

Label name	Label code	Description
Level-1 category (in Chinese)	curr_bind_dev_categorys_1	The name of the level-1 product category owned by a user. The name is displayed in Chinese.
Level-2 category (in Chinese)	curr_bind_dev_categorys_2	The name of the level-2 product category owned by a user. The name is displayed in Chinese.
Level-1 category (in English)	curr_bind_dev_categorys_1_en	The name of the level-1 product category owned by a user. The name is displayed in English.
Level-2 category (in English)	curr_bind_dev_categorys_2_en	The name of the level-2 product category owned by a user. The name is displayed in English.
Product	curr_bind_dev_pids	The product ID (PID) of a product owned by a user.
Number of level-1 categories	curr_bind_dev_category_1_cnt	The number of level-1 product categories owned by a user.
Number of level-2 categories	curr_bind_dev_category_2_cnt	The number of level-2 product categories owned by a user.
Number of products	curr_bind_dev_pid_cnt	The number of products owned by a user.
Number of metering devices	metering_device_cnt	The number of electricity metering devices owned by a user.
Number of devices labeled energy-saving	energy_save_device_cnt	The number of devices owned by a user and whose PID is labeled energy-saving.

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